September 26, 2012

Do virtual color consultations really work?

Yes,  yes and yes! Virtual color consultations are a great way to get color for your home, save money and take advantage of professional color advice from a Color Specialist without stepping foot into your home. 

I started offering virtual color consultations about a year and a half ago and like any new service, it was a slow go until word go out that this is a great way to get color for your home. I know there were a few questions marks from my clients about my virtual consultations,  questions like:

  • How can you choose color for my home without actually BEING in my home?
  • How do you know what the color will look like in my home?
  • What if I don't like the colors you send me?
  • How long will this take?
  • How do I get the information to you?
  • Don't you need to see my style and decor to pick my colors?
  • How much will this cost?
  • How do I know YOU can do this for me?

The questions go on and on  - I've heard them all before. The main element to a successful color consultation is be careful who you hire. Look at credentials and years of experience. Look at blogs, websites, twitter and any other social media venue you can find.

  • Are they professional? 
  • Do they reblog all their color advice or actually write it?
  • Do they have a ton of guest bloggers or is the color advice coming from  them?
  • What colors do they write about the most? The typical “safe” colors?
  • Do you see uniqueness in their writing and color choices?
If you are answering yes to these questions - than THAT is the person you should consider hiring for your virtual color consultations.


One of the reasons my virtual color consultations are so successful is that when my clients find out that I specialize in JUST color, they feel that they are in confident hands - and they are!

From my clients:

“I have learned through experience to trust the experts. I like your descriptive words of super cute, cheery, bright and resale. I'm always looking to grow.”
“Thank you! I'm am pleased and impressed!”
“Wanted to give you an update … I talked to my husband into going out of his comfort zone for the living room color and we painted it ****** **** as you first suggested. Wow! What a beautiful color! It really brightened  up that dull brown living room! My husband said numerous times since I painted it, “I love this color”. That  surprises me since he normally doesn't like darker colors and he like it even more in the evening.”
Here's an email in reference to my Virtual Shopping Service:
I trust you 100% especially after you picked out that gorgeous Living Room color - we LOVE it! Really excited to see what your thought / suggestions are … 
Amazing what talent you have Donna! Love the suggestions … I can really see how the color scheme all ties in together and even brings in the kitchen. This is exactly the kind of help/suggestions I was looking for. Can't wait to go shopping :-)

This subject is so big that I'll have a Part II on virtual color consultations continued on my other blog, DecoratingbyDonna. There's a bit more room there to include actual pictures and and email excerpts from actual consultations. 


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